Free SEO Audit for Physiotherapy Clinics
Physio searches are local, condition-led, and increasingly answered by AI summaries before anyone clicks. Clinic sites that bury condition content in accordions or PDFs get skipped by both. The audit checks crawlability, structure and AI search readiness together.
Why physiotherapy clinics struggle with SEO
Condition information hidden in collapsed accordions or PDFs is harder for crawlers and AI answer engines to use.
Booking platforms hosted on a separate subdomain split authority away from the main site.
Practitioner bios lack Person schema, so expertise signals never surface.
What we typically find on physiotherapy clinics sites
- Key content locked in PDFs rather than HTML
- Booking flow on an unlinked subdomain with no canonical strategy
- Missing Person / MedicalBusiness schema
- Condition pages with duplicate meta descriptions
- No llms.txt or structured summary for AI answer engines
How we check this
Nothing on this page is estimated. When you submit a URL the audit engine fetches the live page and runs the same probes on every site — the list above is simply the subset that fails most often on physiotherapy clinics sites.
- Server-side HTML fetch: title, meta description, headings, canonical, hreflang, robots directives and internal links are parsed from the response body.
- Google PageSpeed Insights: Core Web Vitals (LCP, CLS, INP) and the mobile render, pulled from the free public API.
- Structured data: every JSON-LD, microdata and RDFa block is parsed and checked for the types this industry needs.
- Crawlability: robots.txt rules, sitemap presence and reachability, HTTPS and certificate validity, and a sampled internal-link check for 404s.