Industry-specific
Free SEO Audit for Real Estate Sites
Real estate sites pull listings from MLS feeds, which makes them image-heavy and template-driven. The audit looks at indexation of listing pages, schema, and the city-page templates that most agencies depend on.
By LemAudit Editorial · Research teamLast reviewed
Why real estate agencies struggle with SEO
MLS-fed listing pages typically duplicate content across thousands of agencies.
Listing images are rarely lazy-loaded properly, killing Core Web Vitals.
Missing RealEstateListing / Place schema costs rich-result eligibility.
What we typically find on real estate agencies sites
- No canonical strategy for syndicated listings
- Image carousel loads all 20 photos eagerly
- City pages share identical introduction paragraphs
- Missing breadcrumb schema
- No structured data for office hours / agent bios
How we check this
Nothing on this page is estimated. When you submit a URL the audit engine fetches the live page and runs the same probes on every site — the list above is simply the subset that fails most often on real estate agencies sites.
- Server-side HTML fetch: title, meta description, headings, canonical, hreflang, robots directives and internal links are parsed from the response body.
- Google PageSpeed Insights: Core Web Vitals (LCP, CLS, INP) and the mobile render, pulled from the free public API.
- Structured data: every JSON-LD, microdata and RDFa block is parsed and checked for the types this industry needs.
- Crawlability: robots.txt rules, sitemap presence and reachability, HTTPS and certificate validity, and a sampled internal-link check for 404s.